Job Description
This role is for a Digital Marketing Specialist at Advtech, an education management company. The position is based in Sandton, Gauteng, and involves growing brand awareness, generating leads, and supporting admissions for Advtech’s African brands from a South African base. Key responsibilities include planning, executing, and optimizing digital marketing campaigns across search, social media, and other online channels. You will track performance metrics using Google Analytics, CRM tools, and website data, ensuring all content is accurate and market-specific. Collaboration with teams across Africa, including brand managers and admissions staff, is essential. The role also involves social media management, reputation handling, and compliance with local regulations. Qualifications include a diploma or equivalent in digital marketing, with certifications in Google Ads, GA4, Meta advertising, and CRM tools preferred. Minimum 3 years of hands-on digital marketing experience, with 2 years managing paid media campaigns, is required. The position is permanent, full-time, and offers opportunities for professional growth in the education sector.